Do You Need to Market        A Meeting or Event?   |    Your Small Business?   |   Yourself

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The mission of Hospitality Ink: 

To be an enthusiastic and ethical resource to individuals and organizations trying to increase their credibility and visibility.

 

Where are your marketing needs?  Do you need to increase the credibility and visibility of:

 
Your Meeting or Event?
Your Small Business?
Yourself?
 

 

View Cris Canning, CMP's profile on LinkedIn

 

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This is a jargon-free zone.  Plain language only and no mumbo jumbo.

 

                                                                                       Research Services

   

A self-professed research junkie, Cris Canning is available to assist to help you to determine the best direction for your marketing efforts. 

 

These may include:

  • Target markets (internal & external)
  • Buyer personas (detailed profiles)
  • Competitive position
  • Potential competition
  • Needs assessments.

 

Techniques include primary and secondary research techniques:

  • Focus groups
  • Surveys
  • Polls
  • Online Research
  • Trend analysis
  • SWOT analysis
  • Industry analysis
  • PEST analysis

 

A preliminary meeting will be necessary to determine the appropriate direction and tactics.

Here are a few of Cris' past articles for your references.

  • Marketing Magic with RSS
  • Tips to Well Written Press Releases 
  • Public Relations 2.0
  • The Marketing Mix 
  • Postcards – Tiny Billboards
  • Focus Groups Enrich Your Research 
  • Tune into Your Target

 

  

 

 

 

      

 

Consulting    |   Speaking   |    Research   |   Products    |   Articles  |   Resources   |   Pres   |    About    |    Contact    |     Home

© 2008  Cris Canning CMP